Where are the Millennials Now?

Green kids, Peachy — By Stephanie on February 28, 2009 at 12:30 pm
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Where are the millenials?

We did a very inspiring, thought-provoking post in October last year about the Millennial generation.  It has been one our most visited posts, with a number of comments and some heated reactions, too.  Some people hate to be placed in a “box,” and others resist the idea that these young people are predicted to be so influential.  Only time will tell whether “Generation We” will live up to its huge expectations.

In the past few months, so much has changed with the recessionary economy, a new President and more.  We’ve been wondering, what do these young people think about the current situation?  What plans are they making for the future?

Where are the millennials now?

But first, in case you missed it, watch the powerful video that started the movement:

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Generation We believes that "Yes We Can!"

Eric Greenburg, the author of Generation We: How Millennial Youth are Taking Over America and Changing our World Forever, created the video and hosts a website, Gen-we.org.

The site highlights the major concerns of this segment of the population:

(1) free us of foreign oil dependence

(2) restore the environment; and

(3) grow the economy

In the near future, you will be able to join the site to “connect, organize, develop campaigns, and launch actions that influence the political process and enable your collective voice to be heard and heeded.”  But only if you are between the ages of 10 and 29.

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The Millennial Generation has a powerful voice

Perhaps by connecting members of Generation We together at Gen-we.org, we’ll be able to find them.  Or, go online to any of the social networking sites (Twitter, Digg, StumbleUpon, etc.)  Millennials are quite Web 2.0-savvy.  Marketers also know where to find millennials – they court them and study their purchasing habits.  New products are developed in large part due to their demands.

Importantly, we’ll be seeing the tremendous influence of the millennial generation beyond the marketplace and the Internet.  The political agendas of these young people will start to take shape over then next four years.  From addressing global climate change, to discovering new ways to harness renewable energy, politicians will have to respond to the concerns of Generation We if they hope to get re-elected.

President Obama connected in a powerful way with the millennial generation with the claim, “Yes, We Can!”  In fact, many believe that his grass-roots campaign effort drew in vast support of the 18-29 year olds, bringing them to the polls in an unprecedented manner.  And for good reason.  These young people will be shouldering the national debt, creating new jobs and carrying a significant burden to pull us out of the global recession.

Generation We has the confidence to do it.  This may be their defining moment… to see if they indeed qualify for the moniker, the next “Greatest Generation.”

What do you think?  Know any great millennials?

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  1. Great post. I definitely agree that Millennials (born 1982-200?) will play a huge role in solving the crisis we are in today. But EVERY generation has a role to play in getting us through. The role of the Millennials is unique: to fight the tough challenges that face us by working together as a team. The challenge for Generation X (born 1961-1981) is to be the pragmatic middle managers who keep focused on the goal, not just the ideal. And the challenge for Boomers (born 1943-1960) is to keep a clear and positive vision of where we need to go (without too much infighting). The collective challenge for all of them is to make the world a better place for the kids being born today (who are not part of any of the above generations).
    I have been writing about the various generations on my blog at http://www.thegenxfiles.com and would love to get your feedback.

  2. Stephanie says:

    Hi Dave,

    Everyone does play a role in solving the crises we face. As a Gen-X’er myself, I think we have a giant responsibility and opportunity as well. The labels don’t matter as much as the action.

    I’m off to go check out your blog. Thanks for visiting,


  3. Al Duncan says:

    Hi Stephanie,

    First, this a great blog(I’m a first time reader). I just posted the Generation We vid on my blog, The Millennial Mentor, and then I come to your blog and see the same vid. Ironic…and cool.

    Second, the answer to your final question is “yes.” I actually know and work with a ton of outstanding Millennials. While all generations have their knuckleheads, based on my experience (I’ve delivered 1200 keynotes and seminars to 700,000 young people and I’ve personally mentored hundreds)I feel confident that the Millennials are indeed the next great generation.

    I agree with Dave (his blog is outstanding) that we all have our part to play. It’s the same way in team sports. You need all of the players.

    The experienced vets (Boomers), the crucial role players (Gen X’ers), and there is the franchise player that will carry the team forward into the future–for right now, because of their vast numbers and potential, that role goes to the Millennials.

    The million-dollar question is: will they live up to it? I believe they will. They better for all of our sakes.

  4. Stephanie says:

    Hi Al – it truly is inspiring to read your comment. I agree that Dave’s site is top quality. Yours is wonderful too!

    Great analogy to a sports team. You do need all the players. The Millennials have a lot on their shoulders, but they are prepared for the challenge.

    Best, Stephanie

  5. amanda says:

    I’ve got to be honest. The Generation We video turned me off a LOT. And by their measure, I am a part of this so-called generation. However, by other accounts I am also still a part of Generation X, having been born in 1980. I remember life with typewriters, corded phones, no internet, etc. I graduated high school and was well into college before almost everyone had cell phones. I personally think it’s a bad idea to try to clearly designate who is capable of what just based on the year of their birth. I consider myself a part of the Small House Movement and know that many of the people in that movement –in their 20s, 30s, 40s, 50s, 60s, and even 70s– are passionate about improving sustainability and functionality of our country and world. Excluding and blaming the Baby Boomers doesn’t help anyone. This is a problem we all have to solve.

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